Keeping The Team Spirit Alive

The less physical contact there is, the more creative the methods for maintaining and strengthening the team spirit must become. Especially when the team is constantly growing, strengthening the corporate culture is extremely important. Which methods and activities motivate our employees and strengthen their team spirit, you ask? Find out in this blogpost!

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Human resources go digital: 5 HR tech trends to look out for in 2021

If the Covid 19 pandemic has shown companies one thing, it is that HR departments play a crucial role in mastering crises. Whether it’s an overnight switch to remote work, the administrative and human challenges around reduced office or working hours, or efforts to translate corporate culture to remote work, everywhere HR leaders carry the responsibility for a smooth business continuation. Read more

The age of MusicTech is just getting started

Music is as much a part of human identity as our own fingerprint. It has evolved and formed with us in the course of time – now entering the digital age. Thinking back, firstly, the ancient Egyptians created the first stringed instruments around 2700 BC until whole orchestras harmonised together. Finally, in the 20th century, electronic instruments were invented – and now we live in the age of large distribution platforms and artificial intelligence. 

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PIABO Newbies: The Team Continues To Grow

New situations come with new possibilities, we are starting out strong in 2021: Despite new challenges due to the pandemic and its consequences, many companies were able to strengthen their efforts in their digital transformation in various areas. The increasing demand for tech competencies has affected our team quite positively, meaning: since October 2020, we have a solid number of 20 incredible new PIABOs on board. In that sense, we are happy to welcome so many new faces over the last six months. Read more

Future Health: The biggest Trends in 2021

Covid-19 has changed the health system, but the upheaval goes much deeper than mere digitisation, telemedicine or the electronic exchange of patient records. The entire health system will tick differently after the crisis than before – from the clinic director down to the patient. 2020 has triggered developments that will significantly shape 2021 and the years after. With all the uncertainties that come with foresight in times of a pandemic, here are the five big health tech trends in 2021 presented by our Unit Director Health Tech Robert Thielicke, former Editor-in-Chief of the MIT Technology Review, a renowned science magazine.

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Creating trust, building knowledge, winning customers: Communication for AI companies

Smooth translations, image recognition and intelligent chatbots are only a few examples of numerous exciting applications based on Artificial Intelligence (AI) which make our everyday and working life more comfortable, safer or more efficient. AI is therefore often rightly seen as the number one driver of innovation in digital technologies. 

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The “Throwaway Society”: Alexander Piutti, CEO of, Develops A Solution for Food Redistribution

Every year we waste 1.6 billion tonnes of food worldwide – at the same time 25 million people starve to death and another billion are undernourished. Yet, in this equation, no one really needs to starve. In other words, every starving person is a victim of the wrong food distribution. But why is food waste still such a big problem? Shouldn’t we have learned our lesson about food production over the last decades and know how much is needed?

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Inside PIABO: Dominik Kratzenberg about close costumer ties and the innovative minds shaping our future

Dominik Kratzenberg always has a friendly smile on his face, is a real team player and creative mind, who values a good and above all cooperative customer relationship. He has accompanied many of his clients for several years, growing into an excellently coordinated team – trusted partners. The family man of a two-year-old son is a well-esteemed Communications Director, responsible for clients like the Belgian start-up cowboy, the largest online portal for professional product testing, or the travel app of omio. In the current blog series “Inside PIABO: Our longest-serving employees” he tells about the experiences that have shaped him along with his personal growth at PIABO.

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Smart machines: Eva Schönleitner, CEO of, about the revolution in the industrial development

A former future project has turned into reality much faster than expected: The Fourth Industrial Revolution (or Industry 4.0) continues to shape industrial manufacturing. The term Industry 4.0 refers to central technologies connecting machines, processes and organizations via internet on a global scale with the objective of automation by using modern smart technology. Initially started as the advent of information technologies based on desktop PCs, office IT and the first computer-based automation systems in the 1970s has now developed into a highly complex digital industry.

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Blockchain and Crypto: The 7 Must-Know Media for Good Crypto News

The most well-known cryptocurrency Bitcoin further enjoys high popularity according to a survey of the stock exchange portal The Tokenist. 45% of the interviewees would invest 1000$ rather in Bitcoins instead of in shares, real estates or gold. Compared to 2017, this represents an increase of 13%. As a leading PR agency for technology and start-up topics, we believe in the future of cryptocurrencies and love to share the latest developments with our community. If you don’t want to miss out, we recommend following the most relevant must-know media for good crypto news in German-speaking countries as stated here.

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