Former Head of Communication at G DATA CyberDefense, Hauke Gierow, Becomes New Director of Cyber Security Communications at PIABO
As a leading full-service agency for tech and innovation communications, PIABO PR is taking the next big step in cyber security. With communication concepts around IT security, data protection, and compliance, PIABO now offers its clients extensive and unique expertise. For this purpose, PIABO brings Hauke Gierow, former Head of Communication at G DATA CyberDefense and specialist editor for cyber security at Golem.de, into the team as a new director.
Nowadays, cyber security is not ‘nice to have’ – instead, it has become a central component of risk management. In addition to a cyber security strategy, every company today also needs a plan for communications to be able to secure the trust of customers and business partners in the long run. For this reason, PIABO has now strengthened its staff and content to be able to advise companies more competently in this area.
Hauke Gierow has more than ten years of experience in cyber security. For the German section of ‘Reporter ohne Grenzen’, he built up the area of digital security for journalists. At the Mercator Institute for Chinese Studies, he established the topic ‘cyber security in China’. For several years he has worked as a specialist editor for IT security, data protection, and network policy at Golem.de. Most recently, Hauke Gierow was responsible for corporate communications at the German cyber security provider G DATA CyberDefense.
The certified crisis communications manager is Chairman of the Institute for Technology and Journalism, Chair of Cyber Security Awareness and Communication, Expert Group Cyber and Digital at the British Chamber of Commerce in Germany, as well as a member of the Advisory Board at the international EU research project DeStalk, which develops solutions against gender-based digital violence.
With the establishment of the new cyber security Practice, PIABO acknowledges the growing dynamics in this field. "Cyber security is a topic of high social and political relevance. Investors are also increasingly focusing on this industry sector," says Tilo Bonow, CEO, and founder of PIABO. "I am very pleased that with Hauke Gierow we were able to gain a proven communications professional in this field with unique expertise for PIABO."
As a start, the new cyber security practice at PIABO wins over a first client in cyber security: the Swiss startup Certifaction, a provider of privacy-compliant digital signatures.
Security through communication
The topic of cyber security concerns everyone who is on the internet – whether privately or professionally. PIABO helps companies and users with its communication expertise to better understand the threats and solutions in all areas of cyber security. This does not only have to be customers with an active portfolio in cyber security – because almost every company today has security-relevant processes, products, or value propositions.
"The topic of cyber security has excited me for many years – because it is so diverse," says Hauke Gierow. "Cyber security is not purely technical but requires comprehensive thinking and solution approaches. Because if you want to keep your company secure, you need cyber security awareness and the right corporate culture in addition to technical protection solutions. This complexity fascinates me. I am pleased to have found the perfect partner in PIABO to advance this topic together."
The new cyber security Practice is supported by Philipp Plum, Senior Communications Consultant at PIABO. Before joining PIABO, he worked for a Munich-based PR agency and has long had a focus on cyber security. Philipp Plum has already developed PR and communications concepts for industry giants such as ATOS, Yubico, Tanium, Sailpoint, and Netwrix.