CRATE.IO
Crate.io is the developer of CrateDB, a highly scalable, distributed database solution that combines the scalability and performance of NoSQL with the efficiency and simplicity of standard SQL. The solution is used in industrial IoT.
Tasks
- Positioning and expanding communications in the DACH region and in the US
- Generating brand awareness in the industry
- Placing thought leadership issues
Results
- Hundreds of guest articles and interviews in specialist industry journals and developer magazines
- Interviews with business and start-up media
Measures
- Preparation and pitching of bylines in the areas of industrial ioT, Industry 4.0, and consumer packaged goods
- Dissemination of product and personnel reports
- Developing case studies with customers/users of the solution
- Organizing background discussions for C-level management
- Placement of interviews with C-level management
Skills
- PR
- Media Relations
- Corporate Communications