电子商务 / 市场平台
More and more people are buying more and more products online. This is driven by technologies such as e-commerce software, credit card processing, and web analysis, which strive to improve the shopping experience for consumers. PIABO’s PR work is tailored to digital companies that develop e-commerce solutions. Together with its clients, this allows PIABO to achieve greater visibility in the target group, such as CIOs, CTOs, and IT management boards, and demonstrate sectoral competence. Popular means of promoting the personal branding of e-commerce managers include interviews with journalists operating in the sector, presentations at (virtual) events, and the exchange of ideas in podcasts.