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Inside PIABO: Dominik Kratzenberg about close costumer ties and the innovative minds shaping our future
Dominik Kratzenberg always has a friendly smile on his face, is a real team player and creative mind, who values a good and above all cooperative customer relationship. He has accompanied many of his clients for several years, growing into an excellently coordinated team – trusted partners.
Smart machines: Eva Schönleitner, CEO of crate.io, about the revolution in the industrial development
A former future project has turned into reality much faster than expected: The Fourth Industrial Revolution (or Industry 4. 0) continues to shape industrial manufacturing. The term Industry 4.
MIT Technology Review Editor-in-Chief Robert Thielicke establishes Healthtech Unit at PIABO PR
PIABO PR, Germany's leading full-service PR partner for the digital industry, expands its health and biotech expertise with Robert Thielicke as new Unit Director.
Blockchain and Crypto: The 7 Must-Know Media for Good Crypto News
The most well-known cryptocurrency Bitcoin further enjoys high popularity according to a survey of the stock exchange portal The Tokenist. 45% of the interviewees would invest 1000$ rather in Bitcoins instead of in shares, real estates or gold. Compared to 2017, this represents an increase of 13%.
How Direct Brands Steal The Show From Established Brands ... And Also Growth (part 2)
Think about the following scenario: You are a manager of a leading German car manufacturer. On a daily basis questions arise why you are not as "fresh" and not as "digital" as Tesla.
Inside PIABO: Katharina Hein on the multiplicity of Tech-PR, her position as team ambassador and PIABO's new home
In our new blog series "Our longest serving employees'' we introduce you to Katharina Hein. She is Communications Director and has been a permanent member of the PIABO team since 2016.
These Are The Most Important Media For Blockchain And Crypto In Germany
The blockchain industry has grown at a rapid pace in recent years. Berlin offers the world one of the best blockchain ecosystems and attracts first-class investors, founders and blockchain enthusiasts.
The Magic of Data: Best Cases for Data-driven Storytelling (Part 2)
Data-driven PR stories enjoy great popularity, especially in editorial offices for economics they are in great demand. However, the strategic use of data in communication is for many companies still new territory.
How does an AI judge – and who's responsible for it anyway?
With progressive development, artificial intelligence is being used more and more: Whether smart speakers, e-health or autonomous driving, artificial intelligence has become an integral part of our everyday life.