SevenVentures
SevenVentures is the investment arm of the Seven.One Entertainment Group and the world’s leading TV media investor.
Tasks
- Editorial planning and content creation for the corporate blog “The Restless CMO” to provide marketing decision-makers in Germany and abroad with helpful background information on industry and technology trends, as well as the latest developments in the sector
Results
- Blog with approximately 6,000 visits per month
- Monthly newsletter sent out to approximately 340 subscribers
Measures
- Researching subject matter and preparation of a content schedule appropriate to the target audience
- Content production with a combination of guides, listicles, analyses, and expert interviews
- Distribution of a monthly newsletter
Skills
- Subject Matter Research
- Target Group Analysis
- Communications Strategy
- Content Production
- Expert Placement
- Corporate Blog
- Blog
- Newsletter