PIABO launches Greentech & Sustainability Practice

PIABO, Germany’s leading PR agency for the digital industry, is bringing together its many years of expertise communicating on topics in the field of greentech and sustainability by launching an independent, dedicated practice. Since 2009, the agency has been engaged with companies that use new technologies and business models to make a positive impact on society. The spectrum of topics covered by the new practice ranges from smart city and new mobility to industry 4.0 applications, and the avoidance of food waste through digital innovations, as well as the investors behind them.

The two heads of the new Greentech & Sustainability Practice: Andreas Krönke and Lara Schermer © Robert Lehmann

Due to increasing demand, PIABO is now creating an independent practice, pooling the existing expertise in this field. The new practice will be led by Andreas Krönke, who heads the B2B technology division at PIABO. Together with Senior PR Manager Lara Schermer and a team of experienced communications experts, he will expand the offering.

PR as strategic building block for sustainable growth

“Numerous established companies and start-ups are already making a decisive contribution to the sustainable development of the economy as a whole through sustainable innovations and green technologies,” says Andreas Krönke, Unit Director at PIABO, “I firmly believe that technology will be an important building block in solving the climate crisis. Our mission is to give greentechs and companies with sustainable business models the attention they deserve and to support their growth through successful PR.”

From now on, PIABO will provide companies with green business models with a one-stop shop of innovative communication concepts and operative implementation strength. “It is a central task of our time to find solutions to the challenges posed by climate change. As the first point of contact for innovative technology companies in the EU, we are pleased to now transfer our more than ten years of expertise into an independent practice dedicated exclusively to the strategic communication of these future-oriented technologies,” adds Tilo Bonow, founder and CEO of PIABO.



Based in Berlin, PIABO PR is the leading full-service PR partner for the digital economy. PIABO achieves internationally outstanding media presence for its clients in the fields of e-commerce, MarCom, TravelTech, FinTech, HR-Tech, HealthTech, Blockchain, Consumer Electronics, IoT, Artificial Intelligence, AR/VR, Security, Big Data, SaaS/Cloud and Greentech. The service spectrum of the multidisciplinary consulting team includes Public Relations and Social Media as well as Content Marketing and Influencer Programs. As a strategic partner, PIABO actively supports its clients in achieving their local and global growth objectives. More information is available at www.piabo.net.


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