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Why "Just Go For It!" Leads to Failure in Corporate Communication
"Just go for it!" – in times of speed and agility, this is indeed a refreshing call to action. However, the complex landscape of corporate communication demands a more cautious approach.
Public affairs behind closed doors, public relations in the public eye? This division no longer holds. In 2023, we need to consider both together. When Tesla boss Elon Musk announced the location of the Gigafactory as Grünheide in Berlin in November 2019, many were astonished.
Mastering Effective Communication at Greentech Events: Strategies for Success
Read here how to best present yourself at events so that your messages stick and inspire change.
June 2023 was marked by many high-profile events, especially in the greentech industry. These included the Greentech Festival, Intersolar and Ecosummit.
Greentech bubble watch out: These are the events you can't miss in the second half of 2023
Are you looking for opportunities to promote your start-up and to network? Then the following events are perfect for you. Investors, potential partners and customers who want to be educated, inspired, advised and surprised will gather at these events.
Faster and further – mobility is a basic need for most of us. We now take it for granted that we can use digital maps to plan our car routes, download the latest bus timetable or conveniently buy and manage our train ticket via an app.