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Communication concepts based on data - unutilised potential
Communicators have long understood: With the help of data, measures can be better selected, managed, and successes measured. However, most companies do not have colleagues on board who can provide relevant insights, or there is a lack of support to apply insights to actual communication work.
Talented individuals, limited resources, and numerous challenges – these have been the constants in HR work for years. Added to this in 2024 are the AI boom, the poor well-being of employees, and the ongoing debate about office vs. home office vs. hybrid work.
For those who didn't already know: At PIABO, we like to swim against the current. A current example: while many companies are implementing a return to the office, we continue to work remotely. And we have no intention of changing that.
Mind Matters: The Future of Work is Mentally Healthy
Mens sana in corpore sano – a healthy mind resides in a healthy body. I like to add to this Latin saying with the phrase “… and works in a healthy place.
From Laboratory Food to Tasty Enjoyment Option: Three Important Aspects for Sustainable and Successful Communication of Food Innovations
Many are sceptical about food innovations such as cell-cultivated or fermented meat because the idea that delicious food doesn't come from blooming fields and cattle on green meadows seems odd. However, this romantic notion has long been at odds with today’s industrial food production.