Blog

21.07.2022
von Maria Samos Sanchez

The holy Grail of communication: the crisis!

Crises are the source of news and, above all, fulfill the relevance criteria for journalists, because they represent a disruption in everyday life.

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19.07.2022
von Aljoscha Röllecke

Workation in Rome – An Annotated Report

"When someone goes on a journey, they can tell a story", the German poet Matthias Claudius wrote more than 200 years ago. 30 PIABOs – split into two groups – went on a journey, a workation to be precise, in March and April of this year.

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14.07.2022
von PIABO

Let's talk about… Influencer Relations & PR

In our "5 questions with…" section, we regularly introduce you to our PIABO colleagues and share their expertise in communication and PR. Today: Erik Amann, Digital Communications Consultant and our expert in the field of Influencer Relations.  

 

1. Erik, you've been part of our team since the end of last year.

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07.07.2022
von PIABO

t3n Startup-Guide: Startup Tips and Toolkit for (Female) Founders

On Monday, the Startup-Guide by t3n and MediaLab Bayern was published containing insider tips and a wide range of knowledge about startups. Our communication specialists Stephanie Stein and Timotée Gbaguidi are part of the authors group for the guides’ special part of winning series createF.

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29.06.2022
von Nicolas Kollat

Pride Marketing – How to Avoid Pinkwashing

The Pride Month is almost over. And while numerous companies in Germany and around the world are switching their social media logos from rainbow colors back to their standard look, we would like to discuss the topic of pinkwashing in this blog.

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28.06.2022
von PIABO

Let's talk about… Apprenticeship at PIABO

In our "5 questions with…" section, we regularly introduce you to our PIABO colleagues. Today: Nico Wilczek, trainee in office management at PIABO. Nico is PIABO's very first trainee and talks about his training and what he would do as CEO for a day.

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15.06.2022
von PIABO

Let's talk about…Corporate Social Media & Pinkwashing

In our "5 questions with…" section, we regularly introduce you to our PIABO colleagues and share their expertise in communication and PR strategies. Today: Nicolas Kollat, responsible for our social media channels and developer of the "Let's talk about. . . " format. We talk to him about the relevance of visibility on social networks and about his commitment to LGBTQIA+ issues at PIABO.

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08.06.2022
von Karl Schmidt-Rhaesa

Virtual Reality - gimmick or revolutionary technology?

Virtual reality is not a new technology, but has been used by many for years. Nevertheless, VR applications are considered a gimmick by many, and only gradually is the full potential of the innovative technology becoming clear.

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02.06.2022
von PIABO

Let's talk about... gender-sensitive language & diversity in the workplace

In our "5 questions with…" section, we regularly introduce you to our PIABO colleagues and share their expertise in communication and PR strategies. Today: Stephanie Stein, Senior Communications Consultant in our new B2B Technology Unit. Among other things, she is known for her commitment to more gender-sensitive language.

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24.05.2022
von Marie-Kristin Barkei

Mental Health Awareness Month – How we strengthen our employees' mental health

The topic of mental health has rightly gained a lot of attention in recent years and there is an urgent need for rethinking.

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